Visionary

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We are so thankful for local businesses who support our efforts 💜 Visionary

Digital marketing is most effective when it's focused on lead generation. Collecting names, emails, and phone numbers are the best way to bring potential customers into the funnel.

How to Create a Digital Marketing Funnel Visitors need to convert into leads in order to become profit-driving customers.

Ketchup Analogy Alert!
Your marketing foundation consists of your goals, your buyer personas, and messaging. Tying it all together will drive your marketing strategy.

Did You Forget the Ketchup in Your Marketing Strategy? Most business owners start their business without getting their marketing foundation in order first. Here's what you need to know to make your strategy more effective and efficient.

Numerous lawsuits across the U.S. have emerged in recent years over negative online business reviews. Many of these businesses were successful in winning tens of thousands of dollars from customers who posted bad reviews.

Couple says they're being sued $112K for giving 1-star review to roofing company Autumn Knepper and Adam Marsh were reportedly served a lawsuit by ERS that accused them of defamation and intentional interference with business expectancy.

92% of all searches use long-tail keywords.
Long-tail keywords are highly targeted search phrases that specifically serve searcher intent. The keywords are less competitive, and communicate a clear customer need that you can solve.

Long-Tail SEO Strategy: Why & How to Target High-Intent Keywords Learn the benefits of highly targeted search terms packed with intent. Here's how to find long-tail keywords and use them to your advantage.