AlphaGraphics Boise

QR code follow-through rate: under 8% within a week. Printed pocket folder retention rate: over 60%.
It goes home in the bag, sits on a desk, and gets opened by the attendee — and often by a colleague who didn't attend.

Prep for your upcoming trade show or event:
https://www.alphagraphics.com/blog/blog/2026/07/the-ultimate-trade-show-checklist

If you're exhibiting at a fall trade show, your order window starts now.

Most exhibitors don't lose business at the show — they lose it 6 weeks before.

Booth graphics: 60 days out. Promo products: 60 days out. Print collateral: 30 days out.

Full checklist on the blog:
https://www.alphagraphics.com/blog/blog/2026/07/the-ultimate-trade-show-checklist

The first half of 2026 is in the books.

If you’ve been meaning to refresh something — your banner, your sign, your business cards, your storefront window — July is a great time to do it. Production schedules slow down between the spring rush and the fall back-to-school push.

What’s the one piece of marketing collateral you’ve been meaning to redo since January?

Call us this week. Let’s get your refresh running.

Most print delays trace back to four file mistakes: missing bleed, low resolution, wrong color mode, and live fonts.

All four are easy to fix before you send. None take more than a minute. All can push a project a week if you skip them.

Bring your files to us and we’ll check them before they go to press.