Venture Lane
Boston's newest startup hub featuring an entrepreneur-led, curated community of early-stage tech companies.
02/11/2021
Few quick hits on B2B sales funnel composition…
> The earlier stage you are, the fewer funnel stages you should have. Otherwise, the low volume of leads through your funnel won't give you dependable conversion rates from stage to stage.
> Add sub-stages as you scale the team. As you add BDRs to the team, task them with 2-3 criteria (sub-stages) that a prospect needs to fulfill in order to move from one stage to the next.
> Close out lost opportunities. Move all no's into an 'opportunities lost' bucket, so you can identify patterns in this group and modify your qualification criteria accordingly.
How To Shorten Your B2B Sales Cycle: Key Lab Takeaways Venture Lane companies worked directly with seasoned sales leaders in Boston tech to triage greatest points of friction in their sales funnels.
10/20/2020
Our founder, Christian Magel, was on the with Trond Arne Undheim talking all things .
Give it a listen to hear their candid chat about scaling startups in a pandemic, mentoring the Boston tech community, and how we define .
Evolving Startup Ecosystems Futurist Trond Arne Undheim interviews Christian Nagel, Founder of Venture Lane, business angel and expert on go-to-market strategies, communication and international rollout. In this conversation, they talk about tribal community building, networking, fun...
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