Crackle PR

5 BENEFITS OF :

⚖️ Better work-life balance
🚗 No more stressful daily commutes
🧠 Increased productivity
📆 Flexible schedule
🏡 Live where you want

💥TAILOR YOUR PITCHES💥

How?

✔️Make your email personal. If you know something about the journalist, mention it​.

✔️Double-check that you have their name right. ​

✔️Don’t send mass emails. Only send pitches to one contact. Don’t BCC. It should feel like a 1:1 communication.​

✔️Tailor to the medium. Pitching a journalist is different from TV, podcast, analyst, or influencer, so think about how you may need to adjust depending on what a target’s interest is.

It's tip o'clock! 🕛

When proofreading your own writing, it's easy to miss mistakes because you know what you're trying to convey. ✍️

Once you've been staring at a piece of content for too long, you're even more at risk for errors. Your brain will actually read misspelled words correctly! 😶‍🌫️

Our tip? Review written content by reading it backwards, one word at a time, and then review each sentence individually for clarity and concision. ✅

👏NEW👏HIRE👏

We are beyond thrilled to welcome Shifali Erasmus to Crackle PR as our newest Account Director!

Shifali brings 15 years of PR experience working primarily with B2B technology start-ups. She is passionate about helping clients identify the right platforms for their conversations and where they can bridge any gaps in the market. Her strong journalism background has supported numerous clients across the enterprise software, consulting, and venture capital markets with media, analyst and social media programs.

"In my free time, I love to spend time with my two children, discover new music, explore the California coastline, and make memories that last a lifetime."

💥💥💥

Parry Headrick x Nick Bennett - What a duo! 🥳

Put your headphones on, turn your sound up and listen to the Rep Your Brand podcast that dives into the following:

1. Taking relationships on LinkedIn to the next level is about creating demand

2. To create a community, you must provide value

3. Encourage your employees to build a personal brand

https://motionagency.io/episode/your-job-is-temporary-your-personal-brand-is-for-life-with-parry-headrick/