Ops in Action

Are you tired of 'finishing' desiging work in your agency only to have the clients ask for hours of revisions? Are you frustrated because you feel like you have to give into this scope creep, because the deliverable is so far from what the client wants? You can avoid this!

Follow these 3 simple steps to avoid design re-work and over-work:

1️⃣ Reduce revisions to creative work by getting alignment on the design vision prior to creating the actual designs.

2️⃣ Use reference materials with stakeholders prior to beginning designs. For example, if you are creating a website ask the client to share 3 – 5 websites they like. Ask what they like about those sample websites.

3️⃣ Be sure to have someone else review the deliverable and the original design request before sending the first draft to the client for approval.

Want to increase productivity in your marketing agency? Check out these 3 quick things you can do TODAY to see an improvement immediately.

1️⃣ Stop jumping around!

Despite the fact that House of Pain tells you to “Jump Around! Jump around!” it’s actually the worst thing you can do for your productivity. Stop multi-tasking, and stop working on one thing for a few minutes, and then starting something else. You will be more productive if you work on ONE thing until completion and then move on to the next thing on your list. The quality of what you do will also improve.

2️⃣ Do the thing you’ve been dreading.

We all have tasks in business (and life!) that we hate to do for one reason or another. So, we keep pushing it to the bottom of the to-do list and it sits there, taking up brain space and getting bigger and bigger in our minds. Rip the Band-Aid off and just do it. Chances are it won’t take nearly as long as you think.

3️⃣ Stack your tasks.

Try batching similar tasks to do all at once, such as doing your social media posts or making web updates. When you are focused on just one type of work for a period of time, you’ll find it gets easier and faster to get things done.

One of our favorite interview questions, for any role, is 'What's the difference between Leadership and Management?'

If you're looking to hire a management position, you'll know right away if their management style will align with your agency's culture and be effective.

If you're not looking to hire a management position, you'll still know right away if this person will align with your agency culture and be an effective team member.

But what about your leadership as an agency owner?

Top 3 Tips for Leadership as an Agency Owner:

👉 Being a leader is about more than telling people what to do.
👉 Leaders don’t know everything a marketing department or team needs to succeed, but a leader is smart enough to ask for help and continually learn.
👉 Protect your time because you can’t get it back.

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