ICoachFirst

The Impact of Great Coaching on Your Numbers

Wondering if it’s worth the investment to build your sales managers into great coaches? Here’s the difference coaching can make to the bottom line, according to recent research:

A study by Zenger Folkman found that salespeople who reported to managers with high leadership skills — including coaching — were 10 times more likely to be in the top 10% of sales performance.

A study by the Sales Readiness Group found that managers at high-impact sales organizations — where more than 75% of the sales reps achieve quota — are more proficient at sales coaching and spend more time coaching their teams.

A study from Second Nature Sales Coaching in 2021 found that 96% of respondents agreed or strongly agreed that effective sales coaching positively impacted their sales performance.

A study by the RAIN Group in 2022 found that sellers are 63% more likely to become a top performer when they have the trifecta of an effective manager, regular coaching, and effective sales training. Top performers were 51% more likely to have regular ongoing coaching and 40% more likely to have managers skilled at leading coaching meetings.

All of this is even more true in Life Sciences sales — where a relationship-driven, high-information environment requires more sophisticated and thoughtful approaches to selling — and therefore more intense coaching.

Going to this year's Life Sciences Trainers and Educators Network conference (LTEN) in Denver (Nov. 8-10)? If so, we'd love for you to stop by our booth, meet the team, and learn more about our industry-leading field coaching and development solution.

Not going? You can request a virtual demo of iCoach by clicking the link below:

https://www.icoachfirst.com/request-a-demo

iCoach Infographic: 11 Ways Adult Learners Are Different

Check out our complimentary infographic and learn about surprising ways adult learners are different than children, and even young adults.

For instance, did you know adults are more receptive to learning something new if you surprise them? Realizing we are wrong, or outright missing something, inspires us to open our minds.

Click link below to receive your copy:
https://www.icoachfirst.com/11-surprising-ways-adult-learners-are-different