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From Lead to Black Belt
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06/09/2026

80% of parents book on touch 2 or 3. Most schools stop after touch 1.
That parent who filled out your form and went quiet? They didn’t find someone else. They got busy. The kid still wants to do martial arts. The parent just needs one more message to act.
The schools filling classes aren’t doing more marketing. They’re doing better follow-up. A short sequence, sent consistently, is the difference between a trial booked and a lead that disappears.

Save this for later. What’s your current follow-up sequence look like?

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05/07/2026

Most parents have no idea their kid just hit a milestone. So when you take 10 seconds to send a short video celebrating it? That lands harder than any phone call ever could.
Master Chris Tersak from Tersak’s Family Martial Arts Academy shares why this one small habit creates the kind of parent loyalty that keeps families enrolled for years:
📹 Send the video, skip the voicemail — A 2-minute voicemail nobody listens to vs. a 10-second video that gets an instant reply. The math is obvious.
Watch the full webinar through the 🔗 in bio. Available now on YouTube.
Featuring: Hanshi Dave Kovar — Kovar Systems Special Guest: Master Chris Tersak — Tersak’s Family Martial Arts Academy
Register now for our next EFC Coaching Call 🔗 in our Bio

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4740 Chevy Chase Drive
Chevy Chase, MD
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Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm