Semiserious

How many insane branding ideas can we come up with for the new skincare trend: salmon s***m? The limit does not exist. NEW episode out now on YouTube or in the link in our bio!
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Salmon s***m (PDRN to be exact) is the next big thing in anti-aging skincare, but no one is having any fun with the branding, even though the innovative product is primed for a comedic brand identity.. In this episode of “Can They Brand That?”, Semiserious founders Allie LeFevere and Lyndsay Rush Sanders pitch brand strategies ranging from bold business names to humorous ad campaigns to viral mascots to a disruptive brand voice with the mouth of a sailor to rebranding wrinkles as “waves,”...all in 20 minutes with no script, no prep, and no edits. It’s loads of fun and as spunk-y as you’d expect from the world’s first humor branding agency.

In today's episode of Can They Brand That? we're whipping up real branding for a fake skincare brand, in 20 mins, with no prep! Play along with us in the comments over on YouTube, as we ideate name, tagline, brand positioning, voice & visual identity, packaging, ad campaigns, etc. etc. etc. at lightning speed! https://www.youtube.com/

A BREAKTHROUGH mid-episode thanks to Scott in the comments.

Can we build a brand in 20 minutes, LIVE on YouTube and fully improvised? What if the product was HOT DOG WATER? You heard that right and you’re gonna have to watch to find out. Go check out this week’s full episode on YouTube or in the link in our bio!

Oh ya know, just a 90’s “save the rainforest” style brand identity for edible, plantable un**es. ➡️➡️➡️We’re LIVE again today at 12p CDT for a brand new episode! Tune into YT @ semiseriousagency and brainstorm along with us in the comments!

Can we build a brand in 20 minutes, LIVE on YouTube and fully improvised? What if the objective was building a compostable underwear brand in honor of Earth Day? You’re gonna have to watch to find out. Go check out this week’s full episode on YouTube or in the link in our bio!