Maverick Systems

My latest article for HousingWire just dropped, and I think it’s one of my best.

I took a different approach to studying brokerage movement by analyzing more than 625,000 producing agents over time to answer a simple question: When does the recruiting window actually open?

The findings challenged several assumptions I had myself and changed the way I think about recruiting, retention, and timing.

If you’re a brokerage leader, recruiter, or anyone responsible for agent growth, I’d love to hear what you think.

Link in comments.

Most brokerages treat agent churn like a recruiting problem.

An agent leaves, and the scramble begins.

But churn usually starts earlier — when visibility is weak, support is unclear, and leadership misses what is changing before it becomes expensive.

Recruiting and retention are not separate problems. They depend on the same intelligence.

Read our latest blog post at https://zurl.co/iDljN