Siren Interactive

1 in every 5 Facebook users is impacted directly or as a caregiver of someone with a rare disease or disorder.

https://www.sireninteractive.com/sirensong/facebook-and-rare-diseases/

Is Facebook Where It’s At For Rare Diseases? Imagine having 500 friends on Facebook and up to 100 of them has a rare disease or is the caregiver of someone with one.

Our 2nd caregiver blog post is about the ever-evolving role and responsibilities of caregivers.

https://www.sireninteractive.com/sirensong/the-more-things-change-as-a-caregiver/

The More Things Change (as a Caregiver) As a caregiver of a child with a rare disease, disorder, or birth defect our job is multi-faceted and our role as a caregiver evolves over time.

More updates/changes to the Facebook mobile experience as well as more robust Ads targeting:

https://www.sireninteractive.com/sirensong/more-robust-facebook-behavioral-targeting/

More Robust Facebook Behavioral Targeting Facebook recently announced that it was adding functionality to pages to encourage e-commerce and to improve the user experience on mobile devices.

Here 's another post on the Siren blog providing 5 digital marketing tips that are easy to overlook:

https://www.sireninteractive.com/sirensong/time-for-a-digital-reality-check/

Time for a Digital Marketing Reality Check You spend months writing content for a new product or service launch; you get approval and legal sign-off; are you truly ready to launch everything?

: Where Was Born - a blog post by our own Wendy White

http://www.sireninteractive.com/sirensong/rare-disease-where-precision-medicine-was-born/

Rare Disease: Where Precision Medicine Was Born As the mother of a child with a rare disorder, I’ve watched with interest and admiration as this community has...