Golin

Next week in NYC, Natasha O'Dell Archer, J.D., Chief Inclusion & Impact Officer at Omnicom Public Relations, takes the stage at Global AI Adoption Day to explore how impact, equity, and innovation intersect in a rapidly evolving landscape.

As Head of the Social Impact & Advocacy Center of Excellence, Natasha brings a perspective that's both timely and necessary because the future of AI has to be built with inclusion at its core.

Be part of the conversation shaping the future of responsible innovation. Register here: https://www.linkedin.com/safety/go/?url=https%3A%2F%2Flnkd.in%2Feq7HmNrm&urlhash=-XeE&mt=rqY7CWqODncSbvFvF0_C8LK1r8ObtbjOzi4-VQIk26AOxwQSXfo71_P3EJkaxKjmx-Die_3mn46bJc-eh42Xj9x6TrnRywvJbwzif3tJo7X72el3Ckf4P1iotA&isSdui=true&lipi=urn%3Ali%3Apage%3Ad_flagship3_detail_base%3BZV3QoO6UTtKtScnshckHAA%3D%3D

Local news is changing and if you pitch broadcast media, your strategy should too.

EVP Stephanie Matthews breaks down what broadcast mergers really mean for earned media outreach: the affiliate feed model that made local news travel is being reorganized and PR pros need to understand what's inside the machine they're pitching.

Stephanie offers an insider's read on the structural changes reshaping broadcast — and what that means for your media strategy. Read the full piece on our website:

What the Nexstar/TEGNA Merger Means for Anyone Who Pitches Broadcast News - Golin GreenBiz 2026 surfaced clear signals for communications teams: anchor sustainability in business risk, audit your messaging language, pressure-test reports with AI, and lead with credibility over polish. Here's what stood out.

Expert innovation requires expert advice. So, the LEGO Group brought on its own expert: Junior Executive Director of Information, Mark Hamill.

Working with The Brooklyn Brothers, we were excited to bring the ASK MARK hotline to life, helping fans master the creative forces behind LEGO® Star Wars™ SMART Play™ sets.

The Force was with us on this one, and the galaxy definitely played back. https://bit.ly/4moeN6q