Matrix Partners

We're excited to share that Matrix Partners' own Alyson Brodsky, PR Manager, and Krista Ferry, Influencer & Partnerships Manager, will be presenting an upcoming webinar with the Pet Sustainability Coalition: "Sit. Stay. Get Coverage: Building a Trade Show PR Strategy to Boost Sustainable Brand Visibility."

Join Alyson and Krista on June 29 at 9:00 AM CT as they share actionable strategies for building a SUPERZOO, by WPA communications plan that drives meaningful media coverage and strengthens sustainable brand storytelling.

Attendees will learn:
✅ Common media mistakes brands make at trade shows
✅ How to identify and connect with the right journalists and influencers
✅ Tips for making memorable introductions on the show floor
✅ Pre- and post-show tactics to maximize media impact

Click the link below to register for this can't-miss event!
https://bit.ly/4gr2OnE

news.petsustainability.org

Big kudos to our PR team for securing coverage for several of our clients in Florida Today's recent roundup, "Products We're Excited About." 🎉

Strategic media placements like these help brands earn credibility and reach new audiences.

Looking to elevate your brand with PR? Let’s connect.

The pet industry is booming and kitties are the cat's meow in 2026 The pet industry is projected to reach $165 billion this year, with cats emerging as the "new innovation darlings."