Be Found Online - BFO
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Be Found Online provides the clear attribution high-consideration brands need to turn once-invisible touchpoints into tenable revenue.
If anyone knows how to build something that connects with people, it's Lauren Teague.
Steve caught up with the Founder and CEO of FanWagn and host of the Brand to Fan Show at Digital Summit Series in this Big Questions With BFO to talk about standing out in an AI world and the most exciting things happening in marketing right now.
Safe to say this one did not disappoint!
One of the most underrated things a marketing leader or team can do?
Take the vacation.
Not because the work isn’t important, but because clarity rarely comes when you’re operating under constant pressure and deadlines.
In this Big Ideas with BFO, Steve doubles down on why we should all book that vacation!
06/01/2026
Some brands show up in AI Overviews all the time, but others barely make an appearance.
That difference = how clearly a brand is positioned and how consistently it shows up.
We broke down what’s behind that gap and where brands tend to get overlooked:
Why AI Overviews Favor Some Brands & Ignore Others Why do some brands show up in AI Overviews while others get overlooked? Check out a few of our strategies to step up your brand's AI visibility in search!
05/26/2026
We’ve shared a few paid media mistakes in the past few weeks, but this is one we see all the time: Letting creative fall behind.
Budgets get adjusted and bids get tweaked. Meanwhile, the ads are the same ones from the last quarter.
Sometimes the fix is something new. Other mistakes to avoid: https://bfo.io/4nlEoNP
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