The Food Group

60% of consumers consider AI in brand marketing a turnoff, and nearly half feel it’s actually made content quality worse. 📉

So, how do brands scale their content without losing their audience? Learn more here: https://tenaciousplate.thefoodgroup.com/ai-in-creative-advertising-rewards-risks-and-a-recipe-for-success

TFG client partners stole the show at the summer’s hottest specialty food event! The Fancy Food Show was a feast of flavorful functionality, including bone broth protein bars, ready-to-eat dry ramen, and next gen chili crunches. ☀️😎👌

Filippo Berio USA Specialty Food Association

Life’s a garden… dig it 👩‍🌾

📝 Take these expert gardening tips from TFG content strategist and resident green thumb, Murphy! Because there is nothing quite as satisfying as harvesting and eating food you grew with your own two hands.