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The NFTC’s mission is to help our FordPros become experts at serving Today's Truck Buyers' needs. Home of FordPros Magazine.
06/05/2026
The heavy-duty market isn’t standing still, and neither should dealers.
As the industry moves through 2026, demand is increasingly being driven by fleet replacement cycles, uptime expectations, infrastructure investment, and data-driven decision-making. Success is no longer just about selling trucks; it’s about helping customers maximize productivity and keep vehicles on the road.
In this article, Kathryn Schifferle explores the key trends reshaping the heavy-duty landscape and what dealers can do to stay ahead.
Read the full article: https://cvbnetwork.pulse.ly/cotmbdwuwd
Why Pre-Owned is the 2026 Fleet Trend to Watch 📈🚙
As OEMs push to catch up with demand through ship-throughs and drop-shipping, the real spotlight this year is shifting elsewhere. In this snippet from Work Truck Week, Alan from Crestline Auto Transport explains why remarketing and pre-owned vehicles are taking center stage as the defining "hot button" for fleet management in 2026.
With vehicle availability and cost management top of mind for fleet managers, leveraging quality pre-owned assets isn’t just an alternative—it’s becoming the dominant strategy.
Catch the full insights on the digital evolution of fleet management here: 🔗 https://cvbnetwork.pulse.ly/eopcdyi0ii
When you lead the industry, the only direction left is forward. 🚀
We chatted with John Poindexter, CEO of JB Poindexter & Co, at Work Truck Week 2026 to discuss their "Future Driven" strategy. From their massive unified booth to the groundbreaking consolidation of their ambulance brands, the scale of innovation this year is incredible.
Watch the full interview to see how the industry's top brands are coming together: https://cvbnetwork.pulse.ly/imrdilkgz1
Steel or Wood? Black or White? 🚛⚖️
Truck builds aren't one-size-fits-all, and Reading Truck knows it. We caught up with Curtis Stephenson and Ryan Reese at Work Truck Week 2026 to discuss how regional environments change the way trucks are built.
From the "Black Iron" of the East Coast to the heat-resistant "White and Wood" builds of the West, learn how Reading Truck is consulting with fleets to provide the perfect national solution.
Watch the full interview for the breakdown on regional upfitting trends: https://cvbnetwork.pulse.ly/chwkfdrii2
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