Burke Institute

Burke Institute

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Burke Institute is the industry leader in marketing research education and training.

02/24/2026

Join us next week for a virtual session of our Market Research for Understanding Customers, Brands, and Products course!

➡️ https://burkeinstitute.com/course/market-research-for-understanding-customers-brands-and-products/

This comprehensive seminar empowers researchers to select the right methodology for addressing specific decision areas involving their customer, brand, and product or service.

In this seminar, you'll learn how to:

🔹 Evaluate the competitive landscape to strategically position your products/services
🔹 Segment your audience for targeted marketing effectiveness
🔹 Develop and validate new product concepts and pricing strategies
🔹 Track brand health and key performance indicators consistently
🔹 Identify the key drivers of customer experience

Register at the link above to accelerate your potential today!

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500 W 7th Street
Cincinnati, OH
45203