E. Post Public Relations

As “big media” shrinks, local news is stepping up as the community’s go-to source. People want to hear from the voices in their own backyard. It’s exciting to work with Tide Cleaners across Greater Cincinnati, and tell the brand story locally as they rolled out enhanced services and high-tech convenience. Nationally, everyone knows “If it’s gotta be clean, it’s gotta be Tide,” but with this project, it was key to emphasize that the same faces would greet customers visiting their local dry cleaning store.

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