US Digital Partners

A big winter storm across the country means snow days, changed plans, and a full commitment to winter fun. Sharing a few snow day moments from the USDP team. We hope everyone stayed safe and warm! ❄️

🚨 Google just dropped AI Max, a tool that fully automates your search campaigns. From writing ad copy to choosing keywords and even selecting your landing pages, Google’s AI wants to take the wheel.

Sounds great, right? Not so fast.
⚠️ Less control over keywords
⚠️ Questionable AI copywriting
⚠️ Risks for compliance-heavy industries

For small teams, it could be a game-changer. But for experienced marketers, this might feel like giving up too much creative freedom.

Read our full breakdown on what AI Max means for the future of performance marketing.

https://www.usdigitalpartners.com/blog/2025/google's-ai-max-what-to-expect

USDP 2025 summer party! It’s always a great time to take the afternoon and spend time with each other in the sun, with some brews, and some friendly competition. Happy summer! ☀️🍉🍔