Alexander Winfield

7 Ways To Use Instagram Stories To Outsmart The Instagram Algorithm

7 Ways To Use Instagram Stories To Outsmart The Instagram Algorithm As the Instagram algorithm continues to take a toll on people’s engagement, it’s no surprise that more and more users are switching their focus to Instagram Stories. Just look at

What Is a Value Proposition?

What Is a Value Proposition? What is a value proposition? And more importantly, what does it mean to write a value proposition? At its core, a value proposition is a statement that describes the value that your product or service brings to your target market. It should be clear, concise and tangible. Writing a great value propo...

Key Marketing Mistakes Your Business Can Avoid

Key Marketing Mistakes Your Business Can Avoid Marketing is an investment businesses make to achieve more sales and revenue. Mistakes are costly, and there are fundamental marketing errors you'll want to avoid to improve your ROI.

6 Things a Floral Company Should Consider When Posting on Social Media

6 Things a Floral Company Should Consider When Posting on Social Media   Social media has huge promotional potential for florists. It allows you to showcase the main...