Always Forward

An Economist and author – David Birch – first developed the notion of gazelle companies in a few of his studies on employment and introduced this concept to the audience in 1987 through his book – Job Creation in America: How Our Smallest Companies Put the Most People to Work.

As per the theory of Birch, small companies tend to create more jobs in the Economy. He noted that the pace of creating jobs by the gazelle companies was more than that of the names listed in the Fortune 500 and Main Street.

However, this pace eventually slowed down as most of the gazelle companies struggled to maintain their growth beyond the period of five years. Thus, in the landscape of recent businesses, a gazelle is any fast-growing company.

What still holds true is that these companies are the most job creators for entrepreneurial and open economies. While there is a variety of gazelle companies that operate in the technology sector; some also are from apparel, retail, beverage, and other growing industries.

Does this describe your company? Would you like it too?

Most Gazelles are 25-year-old companies in the small business or middle-market space! Not a tech unicorn start-up.

Let's setup up your Key Performance Indicators today and build a plan for 20% growth.