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05/04/2026
Cheap clients will always cost you more than they pay you
I’ve spent over 15 years building brands for athletes, entertainers, and emerging names across sports, fashion, and entertainment. I’ve seen what it looks like when a partnership is done right — when both sides show up with respect, trust, and aligned expectations. And I’ve seen what it looks like when it goes wrong. Not because of a bad strategy. Not because the results weren’t there. But because the client never valued the work in the first place. Let me be direct: the client who haggles you down to the bottom of your rate card is never the one who’s easiest to work with....
cheap clients will cost you more than they pay you I’ve spent over 15 years building brands for athletes, entertainers, and emerging names across sports, fashion, and entertainment. I’ve seen what it looks like when a partnership is done right — wh…
04/28/2026
Just in time for the our dear was featured in . What would this event be without all the people working behind the scenes? Son thankful he could be part of such an important cultural conversation. So much more to come stay tuned 😉
04/25/2026
Your talent isn’t the problem. Your targeting is. 🎯
If you’re posting every day and still not converting — this is why. Swipe through.
The designers winning right now aren’t doing more. They’re designing for one specific woman — and everything clicks.
That’s one of the problems we fix inside Elevate in 60 Days. Get the info in our bio.
Or comment “Elevate” to get all the details straight to your inbox 😉.
I’ve spent over 10 years in Fashion PR & Markeyings. Here’s what’s really missing from your brand. Get our Free PR Readiness Guide!
03/17/2026
Access Isn’t Luck—It’s Preparation: Notes from SXSW
Access Isn’t Luck—It’s Preparation: Notes from SXSW Access Isn’t Luck—It’s Preparation: Notes from SXSW
03/09/2026
The New Luxury Closet: Why Chanel, UGG, and Nike Belong Together. I know at first glance contradictory, but hear me out!
The New Luxury Closet: Why Chanel, UGG, and Nike Belong Together: On a recent Business of Fashion podcast episode, Nordstrom CEO Pete Nordstrom revealed the retailer’s top-performing brands: Chanel, UGG, and Nike. At first glance, it sounds contradictory. But it …
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