Right Way Branding

Instagram engagement dropped 28% year over year.

But before you panic, look at who is still growing. Pages posting short-form video and building community engagement are doing fine.

The algorithm changed. It is not punishing you personally. It is prioritizing:

1. Reels (7-15 seconds, fast cuts, trending audio)
2. Saves over likes (3x more weight in the algorithm)
3. DM shares over public comments
4. Original content over reposted content (big change in 2026)

So if your strategy is posting static images with 25 hashtags and hoping for likes, yeah, those days are done.

The fix is not complicated. It is just different.

Learn more now at wearerwb.com

3 things your website needs in 2026:
1. Mobile first (not mobile friendly, mobile FIRST)
2. Speed (under 3 seconds)
3. Clear CTA (if they can't figure out what to do in 5 seconds, you lose them)
Everything else is optional. These 3 are not.
Learn more now at wearerwb.com

How I got 3x more leads with one website fix.
Most sites have a contact page nobody uses. The fix? A clear call to action above the fold. Every page. No exceptions.
90% of small business sites miss this. That's money walking out the door.
Learn more now at wearerwb.com