Vengo

The is in town and so is the .global Canada Summit. ⚽📈

On June 17 in Toronto, the industry’s top media leaders, marketers, agencies, and innovators will come together to discuss the growing role of Digital Out-of-Home and programmatic media in today’s omnichannel landscape in Canada.

Vengo’s VP of Media & Marketing, Mary Perrella, and Senior Account Executive, David Betancur, will be on the ground connecting with partners and exploring what’s next for DOOH.

Attending? Let’s connect.

We love juicy research and trend reports like this latest report from our friends at

Here’s our favorite take aways:

Media Channel Diversification is driving performance and the data backs it up.

Multi-channel campaigns deliver +47% higher CTRs compared to single-channel efforts.

DOOH spend is projected to grow 34% between 2025–2029, with steady 5–9% annual growth.

Top-performing brands are leaning into DOOH, allocating 28% of their spend! With 55% of spend concentrated in online video, there’s clear opportunity to expand the channels for these video ads to DOOH.

The most effective media strategies aren’t relying on one channel, they’re building integrated, cross-channel campaigns that meet audiences in more places.

Connect with Vengo to engage consumers IRL!