Rodeo Adventure Labs

WE’VE GOT TOO MUCH STUFF! So, come by Rodeo HQ June 26, 3-6pm, for a good old warehouse sale. We’ve gone through our stuff and pulled out an anything that doesn’t spark joy, and it’ll all be on sale for great prices because we want it gone! Its impossible to list everything we’ve got laying around to sell, but there is a lot and a little bit of everything. Drivetrains, components, handlebars, stems, seatpost, wheelsets, demo bikes, new things, used things.SO. MUCH. STUFF. Oh, and we’re also selling our working kegorator.

Come on by. Hang out. We have chairs and drinks. We’ve got Flaanimal 6 steel arriving so we will be displaying bikes. You can just chill and nerd out with us. We’re mostly super friendly. After the party maybe there will be an after party, like a ride out to south table. If you ride here you get five bucks off your purchase.

Wanna sell something? Bring a table and your stuff and post up. We’re happy to host.

See you soon! Address is at the bottom of our website. Lakewood, Colorado represent.

We mostly only get to see our bikes when they’re sparkling new. We love a shiny bike, but we love a well ridden bike even more. When Brandon stopped by Rodeo HQ with his Flaanimal 5 Ti, it stopped us in our tracks with it’s gorgeous Ti fenders, sparkly gold bits, and a patina that can only come from living a good life on road and trail. Brandon doesn’t like any batteries on his bike, but the dynamo hub gets a pass and powers that front Supernova light as long as he keeps pedaling - which he does plenty of. The fenders were custom made by Ti Cycles, as was the front mud flap, by Brandon.

Keep your eyes out for this bike, Brandon, and his beautiful black dog Chester nationwide, because he’s on a bit of a road trip walkabout around the country, and he may just be riding on a dirt road in your town.

Safe travels, Brandon!

A lot of people have been DMing and asking: Are we going to be at Unbound this year? It’s worth a quick note here to respond. No, we aren’t loading the whole company into the van and doing the whole expo / race on this lap around the sun. We’ve been die hard Unbound fans since our first go in 2015, which was the infamous Mud Year. We’ve loved it ever since. It’s grown up a lot since then, and is arguably the most important event to attend in the gravel world at this point. So, what business does a bike business have with skipping a year? In a way, it’s an unthinkable thing to do! That said, we aren’t sitting this one out for any big reason, we just have some on years and some off years. It’s important to mix up the schedule and keep things fresh so that we stay inspired by variety. Sometimes it’s good just to step back and watch the incredible spectacle of it all and use it as an opportunity to reflect on the state of gravel and big events. It’s also good to get some fomo and use that to inspire the next time we go. But even if Rodeo THE COMPANY won’t be there this year, Rodeo THE COMMUNITY is definitely at Unbound this year in force. We know this from all the notes, tags, pics, and messages we’ve seen in the last month. Honestly you being there and representing Rodeo the community of passionate riders fills us with so much pride. It’s truly a beautiful thing to see.

To everyone riding, we wish you an absolutely filthy, mud covered go at it, but not so much mud that your wheels don’t turn! 😂. If it’s fast go for those PRs! If it’s slow and epic, just take each step and pedal stroke at a time. If you feel like you can’t go on, pull over and regroup. The highs and lows are inevitable, and they both pass. Despite what the industry wants you believe, Unbound is not about the bike, it’s about your mindset. If three singlespeed beach cruisers can make it, most any other bike can too. You’ve got this!

We’ll be watching from afar and looking forward to the next time we can share a race day wheel with y’all. Bring home some epic stories! 🙌💛