OpGo Marketing

Hot take: your logo is not your brand.

Your brand is how people feel when they interact with your business. It is the words you use, the colors you show up in, the tone of your captions, and the experience someone has from the first time they find you to the moment they become a loyal customer.

A logo is just the beginning. A brand is everything else. Are you building one intentionally, or just letting it happen? 👀

If your business is not showing up on Google, someone else is getting your customers.

That is not meant to scare you, it is just the reality of local search. SEO is not magic and it is not overnight, but when it is done right it is one of the most powerful long-term investments your business can make.

Here is where most small businesses are leaving visibility on the table:
🔍 Outdated or inconsistent business listings
📝 No blog content or keyword strategy
📱 A website that loads slowly on mobile

The good news? All of this is fixable and is our thing! 😄

Some people do their job. Nate makes everyone around him better at theirs. 🔥 Nate earned our Matchstick Award for being the kind of teammate you can always count on. Whether it is jumping in on a design challenge, keeping the team's spirits up on a long week, or leading the charge on bringing Figma into our web design process, Nate shows up and delivers. His creativity speaks for itself, but what really sets him apart is his openness to learning, growing, and bringing the whole team along with him. We are lucky to have you Nate!

It’s still a work in progress, but one of the many projects we were proud to create in collaboration with and for the FMWF Chamber!

The June 9 primary election is approaching, and for many voters, the biggest challenge is knowing where to start.

Local ballots can include a mix of candidates, races and issues that aren’t always easy to track down in one place. Taking time to get informed ahead of Election Day can make a meaningful difference.

To support that, VoteFMWF.org is now live.

This resource was created for voters across Fargo, West Fargo, Horace, Cass County and North Dakota, bringing together the information you need to better understand your ballot before you vote. (Minnesota residents, check back in July as we will be providing information for your election cycle as well.)

It’s a straightforward way to get informed without having to search across multiple sources.

As Election Day approaches, now is the time to take a few minutes to review what’s on your ballot and feel more prepared heading into June 9.

Explore VoteFMWF at https://votefmwf.org/