The Content Cottage

💭 “How often should I be posting on Social Media?” | This is the question that gets asked A LOT, and here is the answer…

Creating quality content (backed by strategy) and posting content weekly can be a struggle. I always tell people, if they are going to do it alone, find a posting schedule that works best for them and remain consistent.

Post frequency is different for every business and is dependent on many factors, but I can tell you, posting everyday is not always necessary. For most, I recommend posting at least 3x weekly.

You want to make sure that you are remaining active so that when people search for your business or come across it on social media, you don’t look dormant.

🤞 Keep in mind: Platforms that are chronologically structured, high-frequency posting is better, while those that are algorithmic-based, posting too much can drag down the performance of your page.

⭐️ FOLLOW FOR MORE SOCIAL MEDIA TIPS

👉 Overwhelmed with running your social media pages on your own and need extra help? Let us help! Click the link to schedule a ⚡️FREE⚡️ Consultation >>> https://bit.ly/3jZhWxY

👋 Hey, business owner! Are you overwhelmed with running the day-to-day of your business while also trying to stay consistent on social media? Let us help! 👇

The Content Cottage is now accepting new clients for Social Media Management, Social Media Strategy and Content Creation.

We know that running a business is hard work and we are focused on helping small-businesses succeed. Let us take some of the responsibility and keep your social media pages current and fresh along with a strategy that is customized for your business goals.

We understand the importance of having a strong social media presence and how it can affect your business. We also know that as a business owner at the end of the day creating and writing content backed by data and research can be the last thing you want to think about. That’s where we come in. 😉

🗓 Spots are limited - book your FREE consultation now >>> http://bit.ly/3jZhWxY

We look forward to learning more about the services and products you offer, success stories you may have, your pain-points and how we can best serve YOU.

🤔 Wondering if your business should utilize social media as a marketing tool? Here are 3 reasons why you ABSOLUTELY should be!

✅ Your customers + your audience are more than likely on social media. Why wouldn't you be there, too?

✅ Advertising on social media is substantially less expensive than traditional advertising. If you're target audience are Millennials or Gen-Z, we stream the majority of our television and music ➡️ if you're pouring your advertising budget into Radio and TV Ads... we aren't seeing your product.

✅ Build Brand Awareness: Show people who you are, what you offer and what you're about.

✅ Use social media not only to promote your business, but humanize your brand. Have fun + build trust amongst your followers.

💭By the end of 2021, TikTok surpassed Google + Facebook as the world’s MOST popular website. Are you on the app? Do you use it for your business or for entertainment? Let me know👇

If you’re a business owner and you’re on social media, you may want to consider implementing TikTok into your social strategy this year + adding more video content on Instagram as well. (More updates are happening to IG to keep up with TikTok as we speak) 📲

I’ve complied a breakdown of how the algorithm on TikTok works as of now. Hope this helps! 🖤