Chris Morrison Realtor

List at $500,001, and you might as well be invisible to half of the buyers in your market. Why? Because real estate platforms sort listings by specific price brackets—$500k, $600k, $700k, and so forth. When you price your home at $500,000, you capture attention in both the “up to $500k” and “$500k–$600k” categories. That’s double the visibility!

It's crucial to think beyond retail pricing strategies like ending your price with ".9." This is real estate, not a discount store. Take advantage of strategic pricing to ensure your listing stands out.

Comment "BAND" below, and I’ll provide you with the essential price brackets for your ZIP code 📍.