BackPay

Business owners are continuing to pass card fees to the consumer across the US. Whether you sympathize with their attempts to preserve margin without overall price increases, or feel as though the value proposition of card payments should be at the proprietor’s expense as the primary beneficiary…this trend is not going anywhere soon.

That being said, here is a tool to help business owners to quantify the net effect of adopting a card surcharging or “cash discount” program. It answers the question, “How many customers would I have to turn away each month before the decision becomes a loss?”