Search Engine Optimization

Value Based SEO Strategy - http://bit.ly/18wUnvp

Differentiate By Identifying What Customers Value Most One approach to search marketing is to treat the search traffic as a side-effect of a digital marketing strategy. I’m sure Google would love SEOs to think this way, although possibly not when it comes to PPC! Even if you’re taking a more direct, rankings-driven approach, the engagement and relevancy...

Google Debuts +Post Ads: Lets Brands Turn Google+ Content Into Ads On - http://selnd.com/18wUdny

Google Debuts +Post Ads: Lets Brands Turn Google+ Content Into Ads On GDN Google has introduced its first monetization effort for its social networking platform, Google+. Rather than running ads directly within the platform, Google has announced a new ad unit called +Post ads, which allow brands to turn their Google+ content into expandable display ads. Those ads can then...