Fraudlogix

Chag Sameach to all celebrating Passover!

Fraudlogix is counting down the days until !
Come chat with us at booth #12 to learn how our data feeds can help you eliminate fake clicks, leads, sales, and installs.

Our solutions have been successfully integrated by the largest tracking platforms in the industry, resulting in increased performance and ROI for their clients. Don't miss this opportunity to connect with us and discover how we can help you achieve your business objectives.

Book a meeting in advance to secure your spot: https://hubs.ly/Q01J4xqf0

Read and subscribe for more top stories in tech: https://hubs.ly/Q01J40-f0

Via MediaPost
◾ Advertisers shift focus to performance
◾ Industry updates digital advertising T&Cs (Joe Mandese)
◾ Android users battle Google over data transfers (Wendy Davis)

Via Digiday
◾ AI tools bring more maturity to race (Marty Swant)

Via Marketing Dive
◾ SVB collapse could harm marketing
◾ Walmart partners with Innovid for CTV ambitions (Peter Adams)
◾ Generative AI hype has unclear marketing impact (Chris Kelly/)

Via Adweek
◾ UK GDPR alternative causes industry response (Stephen Lepitak)
◾ Agencies cautious about metaverse data
◾ AI-based audio next brand safety battlefield (Trishla Ostwal)

Via AdExchanger
◾ Measurement will never be perfect
◾ Adobe trains AI for customer data platform (Allison Schiff)

Top News: Shifting advertiser focus; Google's new AI; SVB collapse As the macro economy became increasingly uncertain, top advertiser and agency executives began signaling a shift toward the bottom line and away from higher-order values -- especially an industry push to defund disinformation and support quality journalism and news integrity. (Joe Mandese/MediaPost)

During Q4 of 2022, Fraudlogix measured mobile ad fraud in Peru at an alarming rate of 32%. Stay vigilant and protect your from .

Learn more and compare to other countries: https://hubs.ly/Q01yMlPG0