Horowitz Research

Our first State of Media, Entertainment & Tech study of 2026 is here!

From streaming and broadband to mobile service satisfaction, bundling, smart home tech, and connected devices, this year’s report dives into how consumers are navigating today’s subscription landscape and what it means for providers, platforms, and brands moving forward.

This study explores the services people subscribe to, what’s driving satisfaction and loyalty, and where the market is headed next.

Interested in learning more? Reach out to our team or visit our website to explore the full study. https://www.horowitzresearch.com/syndicated-research/state-of-media-subscriptions/

It’s one thing to say you want to be more inclusive, it’s another to truly understand what that looks like in everyday life.

This case study is a great example of how getting closer to real experiences can uncover meaningful ways to improve everything from products to the in-store journey.

Small changes can make a big difference.

Explore more of our work on our website: https://www.horowitzresearch.com/contact/

Social media usage may look similar on the surface, but behavior tells a different story.

Our latest press release explores how LGBTQIA+ consumers are engaging, discovering, and purchasing differently across platforms and what that means for brands navigating the social commerce landscape.

It’s not about how often consumers use social media. It’s about how they use it.

Read the full release: https://www.horowitzresearch.com/press-releases/lgbtqia-social-commerce-consumer-trends/