Ghost Bronco

Did you know Western Michigan University changed their logo? Did you know that the 'circle W' is now the logo for WMU athletics and they have put a letter head at Lawson Ice Arena?

Did you know they got rid of the Ghost Bronco logo we've come to love and identify with?

Get the Ghost Bronco gear you saw on the sidelines but could never buy. Reject the rebrand by signing our petition. Buy gear with the logo we all love before its too late at GhostBronco.com.

“According to WMU’s initial response, the budgeted amount for implementing the “new visual identity” in Fiscal Year 2021-2022 is about $670,000.”

Making sense of WMU’s spending priorities A message from the WMU-AAUP President and Vice President With key financial articles now under discussion at the negotiation table, the WMU-AAUP is continuing to flesh out a comprehensive and conte…

Strong brands evolve, not relaunch. Over the span of 40 years Apple modernized and simplified their logo. Over the span of 80+ years the Western Michigan BRONCO has evolved and been simplified. That is, until 2020 when someone eliminated our identity of 80+ years.

Huge mistake.