High Moon Studio

A creative studio built for entrepreneurs who shoot for the moon — branding, website design, websi

02/23/2026

An iconic rebrand for (BWB) for their 10 year anniversary.

The mark is completely custom, featuring two interlocking B’s with subtle W shapes within, that change depending on how you look at it.

When I was developing the mark, Alex said “I want it to be something I’d tattoo on my body”

Iteration after iteration brought us here: a mark that not only feels editorial in nature but also approachable and scalable. The wordmark logo was designed to support it.

The color system was developed with a core palette + additional accents for each season — spring, summer, fall, and winter — so the brand can adapt to the colors of each season seamlessly and confidently.

The typography system is a mix of contemporary and timeless fonts that come together to create a true representation of BWB and the clients they serve.

I also supported BWB with additional assets such as brand deck templates and social templates, all that are a continuous work in progress as the new brand is rolled out over all touchpoints.

10/27/2022

Your brand’s new BFF joined the chat 💬

We believe every brand has their own secret sauce. And TBH, we’re no longer here for blanket business advice. So we decided to do something about it.

Over the past year we’ve been developing software that helps brand founders see exactly what they’re doing right, so they can do more of it.

& as lovers of constructive feedback, we also give each founder a curated set of action steps they can take for the things they’re not-so-good-at.

is launching to the public in the coming months. Follow the IG account to know when it happens.