Bloom Effect

When the Last Petal Falls — Conscious Dying Institute Conscious Dying Institute Graduate Gabrielle Jimenez, End of Life Doula, shares her story of being with a friend's mother at the end of her life. They talk about end of life, the dying process, and a story that Gabrielle will never forget.

This is why I’m trying to make Bloom Effect a sustainable organization, sourcing from local flower farmers like Blossom & Branch Farm, which ultimately supports a healthier world!💐

Garden roses. The showstoppers. The stunning blooms that you just can’t buy at the grocery store. Modern roses that are purchased in stores and sold in retail arrangements have been bred and modified for a long shelf life. This means their beautiful scent has been removed, and now what we get in a store-bought bouquet is stiff roses that never open beautifully as nature intended or fill our homes with that unmistakable rose scent. They are dipped in fungicides and pesticides, flown thousands of miles, shipped in refrigerated trucks, and carry a crazy high carbon footprint. This past November of 2020, the Society of American Florists lobbied to push through legislation to remove the 6.8% tariff on Ecuadorian roses, which means the US rose growers are being crushed with an influx of even cheaper roses. Not only is this difficult to compete with domestically (the wages in Ecuador are very low and workers are often exploited and exposed to massive amounts of toxic chemicals), but these roses also now have an even greater negative impact on global climate change, impacting our planet, the workers, florists, and the recipient of your roses (who then buried their face on a toxic bouquet of chemicals to inhale a scent that doesn’t even exist. which then make their way to your vase)

There’s a better way. Here is how you can help reduce the eco footprint of imported roses:
🌹support your local flower farmer and buy them direct from the grower, seasonally
🌹tell your local florist that you want local, chemical-free roses, even if it means a shorter vase life
🌹grow them yourself!

We will cover all the details of growing great roses and dahlias in our April 10th Romantic Flowers Workshop here at the farm. Attendees of this workshop will also get exclusive first access to our dahlia tuber supply for purchase following the class, including the prized Cafe au Lait, Fleurel, Breakout, and Sweet Nathalie varieties, plus many more.

Link in bio to register. Now get out there and grow some flowers!