TCM Communications

It's Back-To-School time! 🏫🎒

This time of year doesn't have to be just for children or college students to resume the learning process.

I just renewed my LinkedIn Premium subscription. 🤦🏾‍♀️ I didn't like seeing the money leave my account, but the paid level of LinkedIn has many benefits. During my LinkedIn coaching sessions, I educate my clients on the value of LinkedIn Premium.

One of the key features of LinkedIn Premium is having full access to LinkedIn Learning. As noted in my graphic below, LinkedIn Learning provides a vast catalog of on-demand courses. The courses are taught by industry experts from just about any career area you would be interested in. Admittedly, I don't access this feature as much as I would like, but it is a valuable resource. I have a few entrepreneurship ones saved I may take on Monday since it's a holiday.

Do you have LinkedIn Premimium? If so, what kind of courses do you take?

I'm often asked why my business focuses exclusively on providing LinkedIn coaching and training. My answer is in part because of the LinkedIn fact in the graphic.

When I first started my business, I provided coaching for various social media platforms. I niched down to only LinkedIn because the number of business decision-makers on the platform is too high to not take advantage of it. Sure, they may use other platforms as well. But when they are on LinkedIn, they are on it with a business mindset.