Alfatek Digital

🔹The basic success principle states that 20% of the effort should account for 80% of the result. For example: the user should spend a minimum of effort and get access to all the functionality of the site or application. In fact, it really works this way - users devote about 80% of their attention to only 20% of the page content. The task of the web developer is to make sure that this 20% is available to the user and always at his fingertips.

🔹Admittedly, it is very important to avoid redundancy here - not many people enjoy having several blocks constantly flickering on the page. Also, those elements that should always be at hand at the same time should not be too intrusive. It’s important to determine a list of such elements. Of course, web-developer can do it on own discretion, but it would be better if the process is also controlled by marketologists and content managers from the customer, if this is possible.

The Entrepreneur’s Bookshelf: 29 of the best business books 📖

1. Good to Great: Why Some Companies Make the Leap … and Others Don’t by Jim Collins
2. Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel with Blake Masters
3. The Ten-Day MBA: A Step-by-Step Guide to Mastering the Skills Taught In America’s Top Business Schools by Steven A. Silbiger
4. The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Ge**er
5 Never Split the Difference: Negotiating As If Your Life Depended On It by Chris Voss

Many people underestimate the power of content and overlook this part of their social media strategy. But, in reality, content is the heart of their social media posts. ❤️

The key to success on social media is creating diverse, streamlined, and engaging content.

The need for quality content has also increased due to rising competition. With an immense number of companies switching to social media marketing, there is a very narrow scope of error in content strategies.

☝️ An important thing to note is that the quantity of posts does not matter when the quality is not up-to-the-mark.