The Influencer Grapevine

You can quote me on that one 😇⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I've seen it all, but this is easily one of the most common misconceptions that I run into, ~with reason~.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It makes sense to assume that follower count can automatically mean $ROI$ when choosing what influencer you'd like to partner with for your brand campaign. Here's the thing, more followers means less relationship & communication with following. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If what you're looking for is conversions, read last IG post on the nano-influencer, or DM with questions on whether a nano-level influencer is right for your next influencer campaign. 🖤

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If you aren't sure which type of Influencer Marketing campaign might be right for your Brand and you're on the fence between a one-off campaign strategy and an ongoing campaign, this is the post you need to read right now:

Recurring vs One-Off Influencer Marketing Campaigns: What Brands Need to Know Do recurring Influencer Marketing campaigns perform better? The Ultimate Question. To unravel some of the questions and confusion about whether a one-time or recurring campaign model is right for you, we will dive into the pros and cons of both kinds. We’ll point out the important parts that'll in...