Forge Relations

5 Design Tips to Maximize Your Next Email Campaign:

1. Listen. Open your ears and mind when speaking with your client. Digesting the information they request is a critical starting point in productivity.

2. Understand their product. Look for lines, shapes, unique aspects of the clients product design that you can creatively implement in other visual ways.

3. Consider the target audience. Now weigh your client requests with your perception of the target audience. Remember your design is the first impression of their product.

4. Always utilize the clients brand guide. This is the easiest step.

5. Don’t be afraid to take your design too far. It is much easier to pull back then to add.