FlashBack

Event organizers know Millennials and a portion of Gen Z are a huge target demographic for nightclubs and a driving force within the NYC entertainment scene.

However, recent statistics show that the frequency of millennials enjoying such social events is on a downward spiral. Recently noted, slightly more than 60% of millennials are going out to clubs, and among those who do, only 25% do so more than once a month.

New culture traits have led to millennials mainly venturing to clubs for special occasions, specific DJ nights, or because they’re on vacation in a city with chic clubs.

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