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🎉 Announcing a 2025 GOOD DESIGN® Award for DOC Branding

We are honored to share that our branding work for DOC has been awarded a 2025 GOOD DESIGN® Award from The Chicago Athenaeum Museum for Architecture and Design and Urban Studies.

From the award letter:
“Founded in Chicago in 1950 by Eero Saarinen and Charles and Ray Eames, GOOD DESIGN® remains the oldest and the world’s most recognized program for design excellence worldwide.”

Visit the project on the winners gallery on GOOD DESIGN® and The Chicago Athenaeum: Museum of Architecture and Design.

The project will also be published in the GOOD DESIGN® Yearbook for 2025-2026, and at the Museum exhibit at the The European Centre, Athens, Greece from March 20th 2026 to April 19th, 2026.

This adds to other recent recognition for our work with DOC from GDUSA Health & Wellness Awards, GDUSA Digital Design Awards, and the Graphis Design Annual Awards. The project was also featured in an article on GDUSA - link in bio.

About the project:
For the past couple of years, we have been collaborating with DOC to help build a brand that reflects their mission to shape the future of medicine—on both personal and societal levels.

DOC is a visionary group of doctors, journalists, investors, and thought leaders working at the intersection of healthcare, culture, and public discourse. It has been a privilege to help translate that ambition into a flexible, expressive brand system.

Find out more about the project on our site - link in bio.

We’re grateful to Jordan Shlain, MD, John Battelle, Kevin Ryan, Stacey Foreman and the rest of the DOC team for their trust and collaboration, and honored to see this work recognized among such an incredible group of projects.