Just Add Water

Our Story

Just Add Water is an escape from the stuffy and stiff corporate climate. Our comfortable atmosphere, creative editors, friendly staff, and otherwise unusual cast of characters contribute to a very welcoming experience.

It all began in 1998 when executive producer Joe DeFilipps joined forces with award-winning editors Jonathan Levy and Enrico Madonna to set up their little shop o’ creativity smack dab in the middle of New York City. Now our team has grown into a unique assortment of talented artists offering full-service Post-Production including Editorial, Motion Design, Visual Effects, and more….all under one roof.

Behind the scenes we have the creative power and support of our state-of-the-art ‘tool-shop’ including nine AVID Media Composer edit suites, 5 After Effects stations, and two Flame & Motion Design studios. Plus, there is a Davinci Resolve Color Grading company and an Audio Recording & Mixing facility on-site!

So, stop by for a snack, a little TV or some great wine, and let’s create some great spots.
All you have to do is… Just Add Water.