Express Trade Capital
Express Trade Capital is a leader in supply chain management, with over 30 years experience and expertise in all major areas of Trade Finance and Logistics
VCs don’t work for you. They work for their LPs.
The Limited Partners (the ones writing the checks behind the curtain) are the real customers.
And every VC decision — from who they fund to who they ghost — is made to keep them happy, not you.
So when your pitch sits unread for weeks or the “partners” vanish once growth slows, it’s because their job isn’t to build your dream. It’s to build returns for theirs.
Even when they do invest, that “investment” comes at the cost of ownership and control.
At Express Trade Capital, we help founders keep control — scaling with non-dilutive financing that funds your growth without selling your vision. We help you rewrite the growth playbook for consumer brands.
Keep your vision. Fund your growth.
There’s nothing scarier than someone controlling your brand when you don’t want to be told how to how to scale your company.
This is a cautionary tale about venture capital invoking the fundamental premise of why they exist: to satisfy their investors so they dictate how you should run your company.
Don’t let any one dictate how you should shape your vision.
Don’t give away equity for capital when there are other, more effective working capital options.
Trick or treat? Equity financing or debt financing?
This is the decision to explore when growing your consumer wholesale brand.
Did a VC promise they’d be in touch and then ghost you? Been there, heard that.
Too many founders believe the key to unlocking growth is through the doors they think venture will open. This is wrong.
The majority of founders who get VC investment are left feeling isolated and frustrated by the lack of support.
Like a major record label, most PCs only provide partnership once you hit exponential growth.
So why give away ownership of your company to someone who is not going to be a true partner?
Keep your equity. Access more strategic capital like factoring or PO financing. And get a real partner.
You don’t need venture capital to scale. You need to increase cash flow.
We respond in minutes.
04/30/2025
In the latest California Apparel News, 𝗙𝗶𝗻𝗮𝗻𝗰𝗲 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗳𝗲𝗮𝘁𝘂𝗿𝗲, contributing writer Dorothy Crouch examines the 𝙁𝙚𝙙𝙚𝙧𝙖𝙡 𝙍𝙚𝙨𝙚𝙧𝙫𝙚’𝙨 𝙙𝙚𝙘𝙞𝙨𝙞𝙤𝙣 𝙩𝙤 𝙢𝙖𝙞𝙣𝙩𝙖𝙞𝙣 𝙗𝙤𝙧𝙧𝙤𝙬𝙞𝙣𝙜 𝙧𝙖𝙩𝙚𝙨 𝙖𝙩 4.25–4.5%, signaling a cautious outlook as 2025 progresses. While initial projections included further rate cuts this year, the March decision to hold steady has left financial experts and business leaders weighing the implications for various sectors, including apparel. With inflation concerns and lingering effects from past trade policies still looming, many in the industry are questioning how long relief will be delayed. In this issue, finance professionals from across the apparel space share their insights—including seasoned industry- our Managing Director Mark Bienstock, who weighs in with his perspective on what these 𝙚𝙘𝙤𝙣𝙤𝙢𝙞𝙘 𝙨𝙞𝙜𝙣𝙖𝙡𝙨 𝙢𝙚𝙖𝙣 𝙛𝙤𝙧 𝙖𝙥𝙥𝙖𝙧𝙚𝙡 𝙗𝙪𝙨𝙞𝙣𝙚𝙨𝙨𝙚𝙨 𝙣𝙖𝙫𝙞𝙜𝙖𝙩𝙞𝙣𝙜 𝙖 𝙘𝙝𝙖𝙡𝙡𝙚𝙣𝙜𝙞𝙣𝙜 𝙛𝙞𝙨𝙘𝙖𝙡 𝙡𝙖𝙣𝙙𝙨𝙘𝙖𝙥𝙚.
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10/30/2024
Big news! We’re thrilled to announce Express Trade Capital made 2024 Awards List. A list of top B2B companies across the globe!
This recognition is a tribute to our team’s dedication to delivering exceptional results and building strong, collaborative client relationships. It also speaks to our sales and credit teams, who consistently select high-caliber partners, fostering great relationships that drive business success. We’re inspired to continue innovating as a trusted ally in our clients’ journeys to success.
See full list here: https://lnkd.in/gcjNGttH
Read the full release here: https://lnkd.in/eTKcttng
08/14/2024
We’re thrilled to announce that we’ve just served up a cool $1M in funding to a delicious new player in the US food and beverage market. Thanks to the combined power of Factoring and PO Funding, this family-owned ice cream brand is set to scoop up success as they expand stateside. This isn’t your average ice cream—crafted from a treasured family recipe first whipped up in Trinidad in the 1940s, each flavor is a tropical escape in a cone. From Coconut and Mango to Rum Raisin and Banana Chocolate, their exotic flavors have been a hit in Canada, and now they’re ready to tempt taste buds across the US. After a successful debut north of the border, they’ve partnered with distributors like KeHe to get their sweet treats onto the shelves of Target. But with the US market craving more, they needed to speed up their cash flow to keep up with demand. That’s where ETC came in. This deal was sourced by Drew Fisher, to ensure their expansion is as smooth as their soursop. We’re excited to support them as they make their mark in the US. Here’s to the next chapter of this tasty tale.
08/02/2024
The latest in trade news: The Office of the U.S. Trade Representative (USTR) has postponed the planned increase in Section 301 tariffs on various Chinese imports, initially scheduled to take effect on August 1, 2024. In May, the USTR proposed raising tariffs on $18 billion worth of Chinese goods, with implementation dates ranging from August 1, 2024, to January 1, 2026.
The proposed tariff increases for 2024 include:
· Battery parts (non-lithium-ion): from 7.5% to 25%
· Lithium-ion electric vehicle batteries: from 7.5% to 25%
· Electric vehicles: from 25% to 100%
· Other critical minerals: from 0% to 25%
· Face masks/respirators: from 0-7.5% to 25%
· Ship-to-shore cranes: from 0% to 25%
· Solar cells (whether or not assembled into modules): from 25% to 50%
· Steel and aluminum products: from 0-7.5% to 25%
· Syringes and needles: from 0% to 50%
The USTR received over 1,100 public comments on the proposed modifications and is currently reviewing them in consultation with the Section 301 committee. A final decision is now expected in August 2024, with any tariff increases likely to take effect approximately two weeks later.
Furthermore, the USTR’s May proposal included recommendations for an exclusion process for domestic manufacturing machinery, temporary exclusions for certain solar manufacturing equipment, increased funding for U.S. Customs and Border Protection for tariff enforcement, enhanced collaboration between private companies and government authorities to combat technology theft, and ongoing assessment of strategies to diversify supply chains for greater resilience.
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1410 Broadway, Suite 2600
New York, NY
10018
Opening Hours
| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |