Business Intelligence 101

What is a Data Warehouse?
--> Data Warehouse is a "Subject-Oriented, Integrated, Time-Variant Nonvolatile collection of data in support of decision making".

What is BI?

Business Intelligence refers to a set of methods and techniques that are used by organizations for tactical and strategic decision making. It leverages methods and technologies that focus on counts, statistics and business objectives to improve business performance.

The objective of Business Intelligence is to better understand customers and improve customer service, make the supply and distribution chain more efficient, and to identify and address business problems and opportunities quickly.