Acumen
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06/11/2026
What started with 400 rupees and a borrowed football is now one of India's most powerful education movements.
Acumen Fellow Ashok Rathod grew up in Ambedkar Nagar, Mumbai, watching his friends drop out of school and fall into gangs. He believed football could change that, and he was right.
Through the OSCAR Foundation, Ashok has reached more than 40,000 children using two deceptively simple rules: celebrate every goal together (to break down division), and no school, no football (to keep kids in class).
Six years of rejection from parents before he formed a single girls' team. Today, 42% of his program is girls, and they're champions.
This is what it looks like when one person refuses to accept the way things are.
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