Tarifica
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Tarifica is a global SaaS company that is the market leader in the real-time collection, analysis and delivery of telecom plan and pricing data worldwide.
How can pricing be used to drive switching behavior?
This example from Italy highlights how targeted pricing and high data allowances can create a compelling value proposition for consumers.
“Providing 250GB of mobile data together with unlimited calling for under €7 per month represents extraordinary value by global standards,” says Soichi Nakajima, Vice President of Data and Analysis at Tarifica. “Plans offering this much data are typically priced far higher in many developed markets.”
Visit Tarifica.com to learn more about Tarifica’s Telecom Pricing Intelligence Platform.
02/12/2026
Our latest Data Dive looks at 2,415 plans across 46 countries and shows how a consistent three-layer structure is emerging in postpaid portfolios.
Read the analysis and subscribe to receive future Data Dives by email: https://tarifica.com/category/tarificas-data-dive #1565724426305-a37be342-600f
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