GradComm
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GradComm is a marketing and branding agency that works exclusively with community colleges and public education partners.
We partnered with Irvine Valley College to create a video celebrating 40 years of student success, community impact, and educational excellence.
We know anniversaries are more than milestones. They’re a reminder of the lives, opportunities, and futures shaped through education.
We’re proud to help colleges tell stories that honor their legacy while inspiring the next generation of students.
🎥 Want to see more of our work? Check out our full video portfolio on YouTube and learn more about what we do: GradComm Video Portfolio
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Do the people who know your brand best agree with how you describe it?
Do you show up the way you say you do?
In the latest episode of Higher Ed Conversations, Aaron Edgell, Chief Marketing Officer at Alliant University , shares why colleges and universities should focus on character before reputation.
☝️First, understand who you truly are and what makes you different. ✌️Then, ask whether that reality matches the story you're telling.
💡Because the strongest brands aren't built on perception alone. They're built on authenticity.
🎧 Listen to the full episode here: https://gradcomm.com/podcast-ep-78-why-most-colleges-arent-ready-to-be-different/
05/29/2026
Last month, the GradComm leadership team took a step back from the day-to-day deadlines, meetings, and campaigns to do something just as important: pause, reset, and think strategically about the future of higher ed.
The best ideas don’t happen by accident. They happen when passionate people come together, challenge each other, share ideas openly, and stay focused on one important goal: helping colleges move forward.
Because we’re not here to deliver the same ideas every other agency is delivering. We’re here to bring colleges bold thinking, fresh strategy, and creative work that sparks change, drives innovation, and helps institutions stand out in a crowded landscape.
Big thank you to our leadership team: Cheryl Broom, Christopher Walker, Carrie Smith, MBA, Jamie McNinch and Michael Mahin, Ph.D. for showing up with creativity, honesty, and a shared commitment to bringing the very best of who we are to the colleges and communities we serve.
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Oceanside, CA
92056
