UVU SMARTLab

UVU SMARTLab

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We are dedicated to serving businesses through advanced technologies in market research such as eye tracking, EEG, and galvanic skin response.

08/08/2019

What are some techniques you use to know your customers?

08/06/2019

We are excited to welcome Dustin Harding to our team as Head of Research! Dustin has a PhD in Marketing and specializes in conducting marketing research in scholarly articles and for corporations as well.

Photos 07/30/2019

Everyone reacts to marketing materials differently. When exposed to your marketing stimuli, our Galvanic Skin Response will tell you if consumers are “stressed, nervous, fearful, psyched up, stoked, baffled, or surprised.”
- iMotions | Human Behavior Research‎

07/23/2019

Dive into the minds of your customers. Stop imagining. Start knowing.
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Our electroencephalogram gives you quantitative data about your marketing by tracking brain activity, so you can take the guesswork out of marketing.
We test ads, websites, videos, product packaging, live environments, signage and more! Come take a tour!

07/16/2019

Ever wonder how your customer feels? Now there is no more reason to guess. With facial coding, you can track up to 9 different emotions that demonstrate how your client is receiving your message. Check out https://www.uvu.edu/smartlab/ to find out more.

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Address


800 W University Pkwy KB 257
Orem, UT
84058

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm