IDEAS Orlando

It’s IAAPA time! Always thrilled to shoutout one of our favorite clients, we hope to see you all there!

This month at IDEAS we focused on aerospace. Even in early myths people were building flying machines. You may have heard the myth of Daedalus, the architect who built wings to escape his prison in King Minos’ labyrinth, and his son Icarus who flew too close to the sun and melted the wax in his wings. There’s a part of us that longs to take flight, a yearning to explore the sky that is just beyond our reach. We may not have figured out how to fly on feathered wings quite yet, but nowadays that dream of flight is becoming less and less of a fantasy as we head further into the stars. What are some of your favorite stories about flight?

Ever wonder what a trip to mars has in common with The Big Game? Our Future Flight project featured both! Combining virtual reality and drop tower technology, Future Flight was a brand activation project like no other that took riders on a journey to the red planet and dropped them right on the 50-yard line at just before kickoff!

https://ideasorlando.com/work/future-flight-super-bowl-li/

Wondering how to improve guest engagement by prioritizing how your audience feels? Here’s some insights from this month’s newsletter, “The Sky Has Never Been The Limit.”

-Guest Experience is Key
-Think Beyond The Artifact
-Interactivity & Immersion Matter
-Attention is Priceless
-Give Guests A Place In The Story

https://ideasorlando.com/the-sky-has-never-been-the-limit-in-aerospace-experience-design/