EntrePaducah

Food for thought: When it comes to customer service, according to Chick-fil-A restaurant operator Mark Riley, always go the second mile for a customer. To do this, start by studiously executing the FIRST mile.

Why every entrepreneur with a new product or idea they are trying to sell or get investment money for isn't watching Shark Tank on Fridays at 8:00 p.m. on ABC...I cannot explain!! You must check it out! If you are trying to obtain money for an invention or business concept of any kind, it gives you a great sense of what investors look for, as well as an idea of other entrepreneurs' projects, business valuation, effective and ineffective presentation styles, negotiating and the art of the deal. Not to mention the importance of being able to establish credibility and competence while pitching your idea--which is almost equal in importance to the idea itself! And watching other entrepreneurs is inspiring.

EntrePaducah hosted the event "How To Get a Big Contract from a Big Company" at the Julian Carroll Center Thursday, October 19. A panel of local professionals and Murray State instructors gave advice on how to approach big companies, build relationships, establish contracts, provide excellent customer service and keep large companies happy.