Philip Reddy Jr. Memorial Fund

Hard to believe we're already at our 10th spotlight of the season — and this one's for the small business owners and homeowners out there.

Appletree Insurance is an INDEPENDENT insurance agency — which means they don't work for the insurance company, they work for YOU. Their entire duty is to their clients' best interests: best service, best coverage, best possible price.

In an industry that can feel impossible to navigate, having someone in your corner who actually advocates for you? That's gold. 🍎

Thank you, Appletree, for advocating for our community and for being part of Phil's legacy!!!

Get a quote → appletreeins.com

This one is a North Shore LEGEND. 🍦 Treadwell's Ice Cream of Peabody has been serving up signature-size scoops since 1946 — founded by Russ Treadwell when he came home from WWII. Generations of North Shore families have made memories at this neighborhood ice cream stand.

In 2000, the Gould family took over and has kept the "Treadwell's Tradition" alive — extraordinary service, signature portions, and the kind of place that just feels like summer.

If you grew up around here, Treadwell's is in your childhood. If you didn't, you owe yourself a visit. 🍦

Thank you to the Gould family and the whole Treadwell's team for being part of Phil's legacy. He would have absolutely loved this. 💚

Get a scoop → mytreadwells.com